Brand Assets
These guidelines will help you represent our brand accurately and consistently. Whether you’re showcasing a partnership or referencing X-Cart in your business materials, use this resource to ensure proper branding and alignment.
We’re excited to see our brand alongside yours! Just be sure to follow our Trademark Policy, if not, we may have to restrict usage.
X-Cart Automotive
You’ll find approved logos, colors, and examples of correct usage – everything you need to communicate the X-Cart connection with clarity and professionalism.
X-Cart Monotone
If our basic or full-color logos are not available, use a monochrome logo that provides the most contrast.
Conditions under which our basic or reversed full-color logos cannot be used include:
- When the budget requires one-color printing.
- When accurate color reproduction is unattainable.
- On cluttered or patterned backgrounds.
- On backgrounds with insufficient contrast.
Colors
PANTONE 000C
- RGB: 255 255 255
- СMYK: 0, 0, 0, 0
- HEX/HTML: #FFFFFF
PANTONE Black 6 C
- RGB: 0 0 0
- СMYK: 0, 0, 0, 100
- HEX/HTML: #000000
PANTONE 293
- RGB: 0 46 211
- СMYK: 93, 86, 0, 0
- HEX/HTML: #002ED3
Logo usage
Here’s a few examples of what we should absolutely avoid when using the logo.
Never stretch or distort the logotype.
Never display the logotype in any orientation other than its upright display.
Do not alter the colors of the logo. Use only the file provided.
Do not display the full-color logo on the same color background.
Never mess with the brand name ever.
Don’t create your own version
Brand Assets
Let’s build together the right way – by using our brand assets you help maintain the integrity of the X-Cart identity.