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House of Mysterious Secrets boosts online sales and achieves 5X ROAS

Facts:

House of Mysterious Secrets has specialized in horror merchandise and collectibles since 2004.

With a variety of Horror movie Funkos, t-shirts, magazines, soundtracks, figures and other collectibles, it is no wonder why this online store is so popular!

I already spent a lot of time researching Google Shopping campaigns but had very little luck on my own trying to figure out to create them, I would absolutely recommend Kliken to anyone who wants their business to gain more sales and exposure.

Goals:

Drive more sales online and increase store exposure.

Get ahead of competitors while minimizing time and effort for advertising, allowing to focus on growing the business.

Primary Goal: Start driving immediate online sales with Kliken and X-Cart.

Blood splat
  • Increase site visits
  • Engage & Convert
  • Reach in-market users
  • Boost sales

Results:

53

Sales directly attributed to Google Shopping Ads in two months.

$1600

In revenue generated since launching Google Shopping with Kliken in March.

#1

Google Shopping is now the number 1 paid media sales driver for House of Mysterious Secrets.

The service has definitely boosted sales for my website. It always feels like an accomplishment to me whenever I see one of my products advertised with Google Shopping; I feel it legitimizes my business and makes my customers feel confident to visit my website.

Kevin Miller, Sole Proprietor at House of Mysterious Secrets
House of Mysterious Secrets
Clown Jason

About the author

Anastasia Zhavoronkova
Anastasia Zhavoronkova
Lead Marketing Coordinator at Seller Labs and X-Cart
Anastasia has over 8 years of experience in the eCommerce industry. Having been a Customer Care agent in the past, she knows exactly what eCommerce merchants' needs are, and uses her knowledge in Marketing to bring value to the community by sharing her thoughts on relevant topics.

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